Marvel turns ‘Iron Man’ into gold with $100M-plus debut

LOS ANGELES – “Iron Man” was pure gold at the box office.\nThe Marvel Comics adaptation, starring Robert Downey Jr. as the guy in the metal suit, hauled in $100.7 million during its opening weekend and $104.2 million since debuting Thursday night, the second-best premiere ever for a nonsequel, according to studio estimates Sunday.\nThe film also scored overseas with $96.7 million in 57 countries where it began opening Wednesday, putting its worldwide total at $201 million.\nThe movie, distributed by Paramount, is the first release by Marvel Studios, which has begun financing its own productions after such studio-backed hits as the “Spider-Man,” X-Men” and “Fantastic Four” flicks.\n“We could not have hoped for a better way for Marvel Studios to blast off,” said David Maisel, chairman of the unit, a division of Marvel Entertainment, which stands to pull in a greater share of box office receipts and merchandising money by financing movies itself.\nDebuting in second place with $15.5 million was Sony’s romantic comedy “Made of Honor,” starring “Grey’s Anatomy” heartthrob Patrick Dempsey as a man who tries to woo his best pal after she asks him to be “maid of honor” at her wedding.\n“Iron Man,” which won rave reviews from many critics, features Downey as billionaire arms designer Tony Stark, a boozy womanizer who builds a high-tech suit and becomes a superhero, mending his ways after he’s taken captive and sees firsthand the devastation his weapons cause.\nThe film is directed by Jon Favreau, and also stars Gwyneth Paltrow, Jeff Bridges and Terrence Howard.\nDespite the huge “Iron Man” opening, Hollywood’s overall business was down compared to the same weekend last year, when “Spider-Man 3” had a record debut of $151.1 million. The top 12 movies took in $154.1 million, off 15 percent from a year ago.\n“Nonetheless, ‘Iron Man’ did better than expected,” said Paul Dergarabedian, president of box-office tracker Media By Numbers. “This is certainly the shot in the arm the marketplace has needed.”