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Sunday, Dec. 22
The Indiana Daily Student

business & economy

Is Vine back? Not really, no.

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It’s the moment we've all been waiting for. The return we’ve longed for. Vine is back. Or is it? 

The new V2 app became available on the App Store on Monday. Although the app is not created by the same creator of Vine, the V2 app is essentially the same. It is used to create and view videos that are 6.5 seconds long.

“The V2 app is a new social media platform where joyful people around the globe can share joyful content through short-time videos,” according to the V2 website.  

The app’s vision is to create a social media platform where users can focus on sharing funny content. 

But if this new app isn’t created by the original creators, then is Vine really back?

Dom Hoffman, a founder of Vine, responded on Twitter to the app's launch. In one tweet, he said the app is bad and made by dishonest people.



V2 has its own Twitter account linked on their website, @v2application, but it hasn’t tweeted since February and only has 72 tweets and 4,264 followers as of Monday evening. 

The company has an office in Stockholm, Sweden, and Brooklyn, New York, according to the company’s website.

No specific company officials are listed on the website, but the website claims the board includes entrepreneurs from King Digital Entertainment, the company that made Candy Crush, as well as multiple Swedish investment banks.

V2 did not immediately respond to a request for comment.

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